Our Services

As a full-service market research agency, BrandSpeak provides research services to B2C and B2B brands from a wide variety of sectors across the UK and worldwide. We deliver the qualitative and quantitative insights required to drive profitable growth.

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B2C and B2B Research Services

BrandSpeak’s research services are used to develop, optimise and monitor brands, create targetable segments and personas, build exciting new products & services, deliver sector-leading customer experiences — and much more. Get in touch to discuss the insights you need to grow your brand.

GrowthTrack: Advanced Brand Tracking

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Packaging Research

Expert Global Pack Testing & FMCG Insight Agency

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Customer Satisfaction Research

Expert Insights

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Customer Segmentation Research

Understand your audiences

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Competitor Analysis Service

Get Insights Into your Competition

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Customer & User Experience Research

Expert Global CX & UX Insights Agency

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Experiential Marketing Research

Evaluate Event Impact

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Communications Research Services

Message & Content Testing

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New Product Development (NPD) Research

Global Product & Service Innovation Agency

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Market Research Services

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Examples of Using Market Research

Entering New Markets

Evaluation of new markets for potential product / service launch, to identifying the specific criteria for launch success.

Proposition Development

Assessment of new propositions at different stages of development, identifying essential changes and improvements required to maximise uptake.

Marketing Communications

Review and optimisation of marketing communications (e.g. website, email, social media, OOH, brochure) to boost their potential to attract, inform, acquire and retain customers.

Develop Customer Personas

Development of customer personas and segmentation models based on the target audience demographics, attitudes and behaviours best able to deliver effective targeting.

Improve Customer Satisfaction

Assessment and optimisation of customer satisfaction levels, both overall and at individual stages of the customer journey.

Advertising Concepts

Testing and refinement of advertising concepts before launch, ensuring they resonate with the target audience and deliver the intended message.

Explore Our Research Methods

Brandspeak Blogs

Read the latest trends, insights and best practices from the world of Market Research. Choose a topic below to read more.

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Work with Brandspeak

With offices in London, Bristol, and Birmingham – and partners across the world – we provide global reach with local expertise. Our team is ready to discuss your business challenge and show you what's possible with the right insights.

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